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Your Enrollment Resource Blog
Five Reasons Google Reviews Matter to Your University
Are bad reviews hurting your brand? Or are you not getting enough reviews? Reviews are often highly influential for guiding perceptions about a company or organization. In our survey of universities, too few schools promote and leverage reviews from their most...
Enrollment Contact Centers Essential in a Digital-First World
Universities have some of the most demanding customers in the world: students. As digital natives, your students have access to the entire world’s information at their fingertips, instantly, when they want it and how they want it. In other words, their...
3 Reasons Why You’re Losing Online & Graduate Enrollments That Others Aren’t
According to a study conducted by Velocify, 62% of inquiries will spend three or more hours researching before requesting information via a form-fill, inbound call or live chat. The “new” prospect is better informed and more demanding. While the prospect’s behavior...
Why are Non-Profit Universities Struggling with Online Enrollment?
Speed to lead or speed-to-contact is the elapsed time between someone submitting information via a form and a LIVE, real-human response from your team. Conventional wisdom says the sooner you engage your leads with a live phone call after that initial point of...
Students Are Digital Natives But Is Your Marketing Strategy?
University Marketing & Enrollment Leaders, You already know that your undergraduate prospects are digital natives. In today’s fast-moving world, this fact is obvious. What is less apparent is how well your marketing strategies address this reality. Ask...
